I read that more people are going to see the "Potato jesus" version of the painting more than ever saw the original.
Well, to be fair, it's hardly "old" by European standards, and although it was pretty well done, the original is far from the only "ecce homo" style fresco and wasn't exactly considered a priceless work of art.
The Potato Jesus is "internet-famous" for the next 15 minutes or so.