I guess being a pastor means you make your church members feel better by being very hands on and involved. He/she is probably used to turning something negative or tragic into something positive. It may just be a force of habit.
However, people ( whether or not they're in ministry) need to understand that not everyone can turn off their feelings like robots. For some, FB is their only outlet. As long as they're not sympathy jacking someone else's status, the critical person should just block and ignore.