Once again, from my store's FB page. We have "regular" stores as well as upscale outlet store, which have merchandise produced specifically for them, as many outlets do. And our store's website every now and again will offer some of the outlet merchandise, at a discount. Normally you have to actually go to an outlet store to purchase. It's since been removed but someone was whining saying how disappointed they were that they saw merchandise on the online outlet sale that were "knockoffs" of items from the regular store last year, that they had purchased at a significantly higher price!
The store explained that sometimes, they re-make some of the more popular items, in different fabrics or with slight tweaks, at a lower price point for the outlet stores. Other weighed in about how they thought it was sneaky as well. I have to say, I shop in both regular and outlet stores and that thought never crossed my mind. Yes, I've said oh wow, I bought something similar to this outlet item in the store, but I'd never whine about how its unfair to us customers they now offer a lower-priced version in the outlet. I guess some people are just never happy!