Yup, I've been a victim of "Blog Importance" too. An ex friend verbally berated me in front of another friend when I admitted that I had never read her blog. She looked at me incredulously and said she couldn't believe I didn't read it. "Never?!" she huffed. My explanation that I barely had time to keep up with the details of my own life was met with an eye roll.
What I didn't tell her to her face was that, hey, if you're blogging about your expedition to climb Mt. Everest on one leg, or your solo flight around the world to promote green energy or your attempt to dogpaddle down the Amazon, I might check it out. But since you don't work outside the home or do any volunteer work or really do much of anything your blog is about daily shopping sprees, celebrity gossip, "hired help" complaints, bragging and every reality t.v. show on the air. Yeah, not so interesting.